{"id":67138,"date":"2026-02-05T07:00:33","date_gmt":"2026-02-05T06:00:33","guid":{"rendered":"https:\/\/www.immobilienbusiness.ch\/?p=67138"},"modified":"2026-02-05T13:37:02","modified_gmt":"2026-02-05T12:37:02","slug":"hb-neuer-leiter-vermarktung","status":"publish","type":"post","link":"https:\/\/www.immobilienbusiness.ch\/it\/personalia\/2026-02-05\/hb-neuer-leiter-vermarktung\/","title":{"rendered":"H&B: nuovo responsabile marketing"},"content":{"rendered":"
\"\"<\/a>
Stefan Styger e Andrea Kull (Immagine: zVg)<\/figcaption><\/figure>\n

Stefan Styger \u00e8 il nuovo responsabile marketing di H&B Real Estate. L'attivit\u00e0 comprende la locazione commerciale, la vendita al dettaglio e la gastronomia, nonch\u00e9 la locazione e la vendita di immobili residenziali. Styger lavora in H&B da due anni e mezzo e fa parte del team di gestione. Ha costruito l'ufficio di Basilea e ha lanciato altre aree di servizio come l'edilizia e la gestione patrimoniale. In precedenza, come gestore di un fondo immobiliare quotato in borsa, era responsabile del marketing interno e dei mandati esterni. In qualit\u00e0 di responsabile di oltre 80 centri e siti commerciali, ha sviluppato e implementato il posizionamento e le strategie nel settore retail.<\/p>\n

La precedente responsabile del marketing era Andrea Kull, che ha gestito la divisione negli ultimi tre anni. \u00abInsieme al suo team, \u00e8 riuscita a consolidare ed espandere ulteriormente la posizione di mercato nel marketing degli uffici, dell'industria, del retail e del residenziale\u00bb, scrive H&B. In futuro, Kull assumer\u00e0 la gestione del dipartimento di ricerca e consulenza. Sar\u00e0 inoltre coinvolta nella gestione dei mandati di progetti residenziali e \u00ablavorer\u00e0 a stretto contatto con Bruno B\u00e4chi per rafforzare l'ufficio del CEO e quindi lo sviluppo strategico di H&B\u00bb.<\/p>","protected":false},"excerpt":{"rendered":"

Stefan Styger, che in precedenza era responsabile della sede di Basilea, assume la responsabilit\u00e0 della divisione marketing. Andrea Kull \u00e8 a capo della divisione Ricerca e Consulenza.<\/p>","protected":false},"author":102,"featured_media":67139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"H&B","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Stefan Styger, der zuvor f\u00fcr den Standort Basel zust\u00e4ndig war, \u00fcbernimmt die Verantwortung f\u00fcr den Vermarktungsbereich bei dem Maklerhaus.","_yoast_wpseo_linkdex":65,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[1912],"tags":[4287,1563],"class_list":["post-67138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-personalia","tag-hb","tag-personalia"],"acf":[],"yoast_head":"\nH&B: Neuer Leiter Vermarktung - IMMOBILIEN Business<\/title>\n<meta name=\"description\" content=\"Stefan Styger, der zuvor f\u00fcr den Standort Basel zust\u00e4ndig war, \u00fcbernimmt die Verantwortung f\u00fcr 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