{"id":3979,"date":"2016-06-03T16:15:36","date_gmt":"2016-06-03T14:15:36","guid":{"rendered":"http:\/\/dev.immobilienbusiness.ch\/?p=3979"},"modified":"2016-06-03T16:15:36","modified_gmt":"2016-06-03T14:15:36","slug":"digitalisierung-nachzuegler-werden-abgestraft","status":"publish","type":"post","link":"https:\/\/www.immobilienbusiness.ch\/it\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/","title":{"rendered":"Digitalizzazione: i ritardatari vengono puniti"},"content":{"rendered":"<figure id=\"attachment_3983\" aria-describedby=\"caption-attachment-3983\" style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3983\" src=\"https:\/\/immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachz\u00fcgler-werden-abgestraft-immobilien-business.jpg\" alt=\"Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche (Grafik: Pixabay)\" width=\"680\" height=\"480\" \/><figcaption id=\"caption-attachment-3983\" class=\"wp-caption-text\">La digitalizzazione sta cambiando il settore immobiliare e delle costruzioni (Grafico: Pixabay)<\/figcaption><\/figure>\n<p>Il \"Barometro della digitalizzazione 2016\" evidenzia una cosa: il 72% delle aziende intervistate per il nuovo studio dell'Istituto IFZ dell'Universit\u00e0 di Scienze Applicate e Arti di Lucerna ha riconosciuto l'importanza della digitalizzazione e ha ancorato gli obiettivi corrispondenti nella propria strategia aziendale. Tuttavia, la qualit\u00e0 dell'attuazione varia notevolmente. Le imprese di costruzione e gli studi di architettura, ad esempio, sono spesso mal posizionati in termini di digitalizzazione, anche se tendono a vedersi come pionieri.<\/p>\n<p>\"Grazie all'uso quotidiano di sistemi digitali come la modellazione 3D o i sistemi CAD, gli studi di architettura in particolare sembrano considerarsi innovativi rispetto alla digitalizzazione imperante. Tuttavia, non si rendono ancora abbastanza conto che la digitalizzazione non cambier\u00e0 solo i processi di progettazione, ma anche le relazioni con i clienti\", afferma Markus Schmidiger, responsabile dello studio.<\/p>\n<p><strong>I leader digitali si distinguono\u00a0<\/strong><\/p>\n<p>Il 97% delle aziende intervistate prevede che l'ambiente dei clienti cambier\u00e0 in seguito alle possibilit\u00e0 offerte dai canali online. I clienti fanno pi\u00f9 confronti e sono diventati pi\u00f9 sensibili ai prezzi. Tuttavia, mentre i clienti del settore immobiliare si sono emancipati negli ultimi anni grazie alla digitalizzazione, le aziende sono in ritardo per quanto riguarda l'analisi dei clienti.<\/p>\n<p>\"Il 44% delle aziende non sa come i propri clienti navigano oggi su Internet: se sono venuti a conoscenza dell'offerta tramite un portale online, se accedono al sito web su un dispositivo mobile o fisso o quali informazioni utilizzano effettivamente\", afferma Schmidiger. \"Ci\u00f2 significa che le aziende non dispongono delle informazioni di base necessarie per ottimizzare i loro prodotti, servizi e canali di vendita\".<\/p>\n<p>I leader digitali, ovvero le aziende che si impegnano attivamente nella digitalizzazione e attuano misure adeguate, hanno invece aperto negli ultimi anni nuovi settori, gruppi target e regioni, aumentando nel contempo la propria quota di mercato, i ricavi e la redditivit\u00e0.<\/p>\n<p>\"<strong>Chi perde il treno perisce<\/strong>\"<\/p>\n<p>L'analisi mostra che gli innovatori si differenziano dai ritardatari in punti ben definiti: I leader digitali si dedicano sempre pi\u00f9 all'analisi dei dati e conoscono i propri clienti e il contesto di mercato. Sanno con chi stanno realmente guadagnando e possono quindi allineare le loro offerte e i loro canali di informazione di conseguenza e prepararsi meglio agli sviluppi.<\/p>\n<p>Mentre quasi il 60% dei leader digitali \u00e8 stato in grado di aumentare i ricavi per cliente e per singolo ordine, nonch\u00e9 nel complesso, la percentuale dei ritardatari \u00e8 stata di poco inferiore al 22%. Per Schmidiger, ci\u00f2 indica che il divario aumenter\u00e0 ulteriormente in futuro. \"La digitalizzazione vale la pena. E diventer\u00e0 una questione di sopravvivenza: chi perde la nave affonder\u00e0\". (bw)<\/p>","protected":false},"excerpt":{"rendered":"<p>La digitalizzazione sta cambiando il settore immobiliare e delle costruzioni. Uno studio dell'Universit\u00e0 di Scienze Applicate e Arti di Lucerna mostra che le aziende che non colgono le sfide sono a rischio esistenziale. In particolare, le aziende pi\u00f9 piccole e quelle che operano a livello nazionale devono recuperare terreno. Lo studio elenca anche i fattori chiave per operare con successo nella competizione digitale.<\/p>","protected":false},"author":1,"featured_media":3983,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Digitalisierung","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche.","_yoast_wpseo_linkdex":82,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[1],"tags":[1740],"class_list":["post-3979","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","tag-studie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digitalisierung: Nachz\u00fcgler werden abgestraft - IMMOBILIEN Business<\/title>\n<meta name=\"description\" content=\"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.immobilienbusiness.ch\/it\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digitalisierung: Nachz\u00fcgler werden abgestraft\" \/>\n<meta property=\"og:description\" content=\"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche. Eine Studie der Hochschule Luzern zeigt, dass Unternehmen, welche die Herausforderungen verschlafen, existentiell gef\u00e4hrdet sind. Insbesondere kleinere und national agierende Firmen haben Nachholbedarf. Die Studie f\u00fchrt zudem die Schl\u00fcsselfaktoren auf, um im digitalen Wettbewerb erfolgreich zu agieren.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.immobilienbusiness.ch\/it\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/\" \/>\n<meta property=\"og:site_name\" content=\"IMMOBILIEN Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/immobilienbusiness\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-03T14:15:36+00:00\" \/>\n<meta name=\"author\" content=\"Redaktion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/\"},\"author\":{\"name\":\"Redaktion\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#\\\/schema\\\/person\\\/aa2bace6c5c5aad60102004a50c4eb1c\"},\"headline\":\"Digitalisierung: Nachz\u00fcgler werden abgestraft\",\"datePublished\":\"2016-06-03T14:15:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/\"},\"wordCount\":405,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg\",\"keywords\":[\"Studie\"],\"articleSection\":[\"Allgemein\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/\",\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/\",\"name\":\"Digitalisierung: Nachz\u00fcgler werden abgestraft - IMMOBILIEN Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg\",\"datePublished\":\"2016-06-03T14:15:36+00:00\",\"description\":\"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg\",\"contentUrl\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2016\\\/12\\\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg\",\"width\":1280,\"height\":904,\"caption\":\"Digitalisierung: Die Euphorie l\u00e4sst nach (Grafik: Pixabay)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/allgemein\\\/2016-06-03\\\/digitalisierung-nachzuegler-werden-abgestraft\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digitalisierung: Nachz\u00fcgler werden abgestraft\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#website\",\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/\",\"name\":\"IMMOBILIEN Business\",\"description\":\"Unabh\u00e4ngiges Schweizer Wirtschaftsmagazin mit Fokus auf Immobilien, Architektur- und Bau sowie Investment- und Finanzierung.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#organization\",\"name\":\"IMMOBILIEN Business\",\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/logo_ib.png\",\"contentUrl\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/logo_ib.png\",\"width\":800,\"height\":181,\"caption\":\"IMMOBILIEN Business\"},\"image\":{\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/immobilienbusiness\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/#\\\/schema\\\/person\\\/aa2bace6c5c5aad60102004a50c4eb1c\",\"name\":\"Redaktion\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g\",\"caption\":\"Redaktion\"},\"sameAs\":[\"http:\\\/\\\/develop.organisator.galledia.ch\"],\"url\":\"https:\\\/\\\/www.immobilienbusiness.ch\\\/it\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digitalisierung: Nachz\u00fcgler werden abgestraft - IMMOBILIEN Business","description":"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.immobilienbusiness.ch\/it\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/","og_locale":"it_IT","og_type":"article","og_title":"Digitalisierung: Nachz\u00fcgler werden abgestraft","og_description":"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche. Eine Studie der Hochschule Luzern zeigt, dass Unternehmen, welche die Herausforderungen verschlafen, existentiell gef\u00e4hrdet sind. Insbesondere kleinere und national agierende Firmen haben Nachholbedarf. Die Studie f\u00fchrt zudem die Schl\u00fcsselfaktoren auf, um im digitalen Wettbewerb erfolgreich zu agieren.","og_url":"https:\/\/www.immobilienbusiness.ch\/it\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/","og_site_name":"IMMOBILIEN Business","article_publisher":"https:\/\/www.facebook.com\/immobilienbusiness\/","article_published_time":"2016-06-03T14:15:36+00:00","author":"Redaktion","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#article","isPartOf":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/"},"author":{"name":"Redaktion","@id":"https:\/\/www.immobilienbusiness.ch\/#\/schema\/person\/aa2bace6c5c5aad60102004a50c4eb1c"},"headline":"Digitalisierung: Nachz\u00fcgler werden abgestraft","datePublished":"2016-06-03T14:15:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/"},"wordCount":405,"commentCount":0,"publisher":{"@id":"https:\/\/www.immobilienbusiness.ch\/#organization"},"image":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#primaryimage"},"thumbnailUrl":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg","keywords":["Studie"],"articleSection":["Allgemein"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/","url":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/","name":"Digitalisierung: Nachz\u00fcgler werden abgestraft - IMMOBILIEN Business","isPartOf":{"@id":"https:\/\/www.immobilienbusiness.ch\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#primaryimage"},"image":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#primaryimage"},"thumbnailUrl":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg","datePublished":"2016-06-03T14:15:36+00:00","description":"Die Digitalisierung ver\u00e4ndert die Immobilien- und Baubranche.","breadcrumb":{"@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#primaryimage","url":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg","contentUrl":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2016\/12\/Digitalisierung-Nachzuegler-werden-abgestraft-immobilien-business.jpg","width":1280,"height":904,"caption":"Digitalisierung: Die Euphorie l\u00e4sst nach (Grafik: Pixabay)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.immobilienbusiness.ch\/allgemein\/2016-06-03\/digitalisierung-nachzuegler-werden-abgestraft\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.immobilienbusiness.ch\/"},{"@type":"ListItem","position":2,"name":"Digitalisierung: Nachz\u00fcgler werden abgestraft"}]},{"@type":"WebSite","@id":"https:\/\/www.immobilienbusiness.ch\/#website","url":"https:\/\/www.immobilienbusiness.ch\/","name":"Affari immobiliari","description":"Rivista economica indipendente svizzera che si concentra sul settore immobiliare, l'architettura e la costruzione, nonch\u00e9 sugli investimenti e i finanziamenti.","publisher":{"@id":"https:\/\/www.immobilienbusiness.ch\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.immobilienbusiness.ch\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.immobilienbusiness.ch\/#organization","name":"Affari immobiliari","url":"https:\/\/www.immobilienbusiness.ch\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.immobilienbusiness.ch\/#\/schema\/logo\/image\/","url":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2021\/07\/logo_ib.png","contentUrl":"https:\/\/www.immobilienbusiness.ch\/wp-content\/uploads\/2021\/07\/logo_ib.png","width":800,"height":181,"caption":"IMMOBILIEN Business"},"image":{"@id":"https:\/\/www.immobilienbusiness.ch\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/immobilienbusiness\/"]},{"@type":"Person","@id":"https:\/\/www.immobilienbusiness.ch\/#\/schema\/person\/aa2bace6c5c5aad60102004a50c4eb1c","name":"Editoriale","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ae2f4d718e6c49043e314ce431e7e645d646302a24a5ef5a8bc8e3f5a032e319?s=96&d=mm&r=g","caption":"Redaktion"},"sameAs":["http:\/\/develop.organisator.galledia.ch"],"url":"https:\/\/www.immobilienbusiness.ch\/it\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/posts\/3979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/comments?post=3979"}],"version-history":[{"count":0,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/posts\/3979\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/media\/3983"}],"wp:attachment":[{"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/media?parent=3979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/categories?post=3979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.immobilienbusiness.ch\/it\/wp-json\/wp\/v2\/tags?post=3979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}