{"id":44426,"date":"2022-10-20T07:21:26","date_gmt":"2022-10-20T05:21:26","guid":{"rendered":"https:\/\/www.immobilienbusiness.ch\/?p=44426"},"modified":"2022-10-20T09:25:19","modified_gmt":"2022-10-20T07:25:19","slug":"migros-testet-mini-filialen","status":"publish","type":"post","link":"https:\/\/www.immobilienbusiness.ch\/fr\/retail\/2022-10-20\/migros-testet-mini-filialen\/","title":{"rendered":"Migros teste des mini-succursales"},"content":{"rendered":"
\"\"<\/a>
Le nouveau concept de magasin se concentre sur les r\u00e9gions rurales (photo : Migros Suisse orientale)<\/figcaption><\/figure>\n

Avec le nouveau format Migros Teo, on veut r\u00e9pondre au besoin croissant de possibilit\u00e9s d'achat en dehors des heures d'ouverture r\u00e9guli\u00e8res des magasins et \u00e0 proximit\u00e9 imm\u00e9diate de son domicile ou de son lieu de travail, communique Migros Suisse orientale.<\/p>\n

Le site pilote de B\u00fcrglen (TG) est situ\u00e9 sur l'axe principal entre B\u00fcrglen et Weinfelden, ne n\u00e9cessite pas de personnel de vente sur place et propose un assortiment de 800 produits de consommation courante sur une surface de 50 m2 seulement. Les clients peuvent entrer dans le magasin 24 heures sur 24 avec toutes les cartes de d\u00e9bit et de cr\u00e9dit courantes ainsi qu'avec le code QR Cumulus ; les paiements se font \u00e9galement avec les cartes bancaires, par Twint ou avec le syst\u00e8me de paiement Migros Subito Go.<\/p>\n

\"Dans les zones rurales, \u00e0 des endroits tr\u00e8s fr\u00e9quent\u00e9s, comme par exemple \u00e0 proximit\u00e9 des gares ou le long de routes tr\u00e8s fr\u00e9quent\u00e9es, il existe un besoin de possibilit\u00e9s d'achat dont l'offre est disponible ind\u00e9pendamment des heures d'ouverture des magasins, notamment pour les produits de consommation courante\", explique Samuel Bauert, responsable de la direction des supermarch\u00e9s Migros Suisse orientale, pour justifier ce nouveau format. (ah)<\/em><\/p>","protected":false},"excerpt":{"rendered":"

A B\u00fcrglen, dans le canton de Thurgovie, Migros Suisse orientale teste un nouveau concept d'achat pour les zones rurales : les magasins sont relativement petits et situ\u00e9s \u00e0 des endroits tr\u00e8s fr\u00e9quent\u00e9s. <\/p>","protected":false},"author":3,"featured_media":44427,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Migros","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Die Migros Ostschweiz erprobt in B\u00fcrglen im Kanton Thurgau ein neues Einkaufskonzept f\u00fcr den l\u00e4ndlichen Raum.","_yoast_wpseo_linkdex":46,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[987],"tags":[1493,1645],"class_list":["post-44426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail","tag-migros","tag-retailflaechen"],"acf":[],"yoast_head":"\nMigros testet Mini-Filialen - IMMOBILIEN Business<\/title>\n<meta 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