{"id":18539,"date":"2019-09-25T08:58:55","date_gmt":"2019-09-25T06:58:55","guid":{"rendered":"https:\/\/www.immobilienbusiness.ch\/?p=18539"},"modified":"2019-09-25T08:58:55","modified_gmt":"2019-09-25T06:58:55","slug":"zuerich-manor-gibt-standort-an-der-bahnhofstrasse-auf","status":"publish","type":"post","link":"https:\/\/www.immobilienbusiness.ch\/fr\/regionen\/2019-09-25\/zuerich-manor-gibt-standort-an-der-bahnhofstrasse-auf\/","title":{"rendered":"Zurich : Manor renonce \u00e0 son emplacement dans la Bahnhofstrasse"},"content":{"rendered":"
\"\"
Le grand magasin Manor de la Bahnhofstrasse (photo : Manor)<\/figcaption><\/figure>\n

Manor a exploit\u00e9 le grand magasin de la Bahnhofstrasse 75-79 pendant plus de 35 ans. \"Malgr\u00e9 les efforts intensifs d\u00e9ploy\u00e9s par Manor pendant des ann\u00e9es, toutes les tentatives d'accord avec le bailleur pour rester \u00e0 long terme \u00e0 l'emplacement actuel de la Bahnhofstrasse ont \u00e9chou\u00e9, \u00e0 notre grand regret. Nous nous voyons donc contraints de fermer notre grand magasin le 31 janvier 2020. Rester au-del\u00e0 de cette date entra\u00eenerait de trop grandes incertitudes juridiques\", a d\u00e9clar\u00e9 J\u00e9r\u00f4me Gilg, CEO de Manor, cit\u00e9 dans un communiqu\u00e9.<\/p>\n

En toile de fond, des litiges avec Swiss Life qui occupent les tribunaux depuis des ann\u00e9es. Manor avait un contrat de location pour l'immeuble de la Bahnhofstrasse jusqu'en 2014. A partir de cette date, Swiss Life voulait augmenter le loyer d'environ six \u00e0 19 millions.<\/p>\n

Manor a port\u00e9 plainte contre cette d\u00e9cision et a obtenu gain de cause aupr\u00e8s du tribunal des baux et de la Cour supr\u00eame de Zurich, qui ont estim\u00e9 que le loyer ne correspondait pas aux \"conditions contractuelles habituelles du march\u00e9 pour un grand magasin\". Swiss Life a port\u00e9 ce jugement devant le Tribunal f\u00e9d\u00e9ral. Actuellement, selon les m\u00e9dias, cinq proc\u00e9dures sont encore en cours dans ce complexe.<\/p>\n

Swiss Life a rejet\u00e9 l'offre d'achat<\/h2>\n

Comme Manor le fait savoir, il a notamment propos\u00e9 d'acqu\u00e9rir l'immeuble \u00e0 un \"prix conforme au march\u00e9 pour la Bahnhofstrasse\". Comme il a \u00e9t\u00e9 dit lors d'une conf\u00e9rence de presse, Manor voulait payer 535 millions de CHF et s'est d\u00e9clar\u00e9 pr\u00eat \u00e0 investir 100 millions suppl\u00e9mentaires dans l'immeuble.<\/p>\n

Swiss Life a fait savoir \u00e0 ce sujet qu'une vente de l'immeuble serait contraire \u00e0 sa strat\u00e9gie commerciale et que les offres d'achat de Manor \u00e9taient irr\u00e9alistes. Elles n'auraient pas tenu compte du site unique et de l'environnement de march\u00e9 actuel.<\/p>\n

Dans une prise de position, l'entreprise a des mots tr\u00e8s clairs : \"Ce n'est pas le r\u00f4le de Swiss Life de subventionner un groupe avec l'argent de nos assur\u00e9s en renon\u00e7ant \u00e0 un loyer conforme au march\u00e9. Nous consid\u00e9rons qu'il est de notre devoir de g\u00e9n\u00e9rer un revenu conforme au march\u00e9 pour les fonds de nos clients\".<\/p>\n

Manor cherche un site de remplacement<\/h2>\n

Manor n'a pas encore trouv\u00e9 de nouvel emplacement, mais est en train de chercher, selon la cha\u00eene de grands magasins. Elle cherche un emplacement en centre-ville qui puisse attirer environ six millions de clients par an, soit le nombre de visiteurs annuels du grand magasin de la Bahnhofstrasse. Actuellement, Manor occupe 11 000 m\u00b2 de surface de vente. L'entreprise est certes ouverte \u00e0 des formats plus petits, mais le CEO Gilg a indiqu\u00e9 devant les m\u00e9dias que la taille minimale \u00e9tait de 5.000 m\u00b2.<\/p>\n

Swiss Life veut r\u00e9nover l'immeuble de la Bahnhofstrasse et en r\u00e9orienter l'utilisation ; un permis de construire a d\u00e9j\u00e0 \u00e9t\u00e9 d\u00e9livr\u00e9 \u00e0 cet effet : Des unit\u00e9s commerciales sont pr\u00e9vues au rez-de-chauss\u00e9e ainsi qu'au premier sous-sol et au premier \u00e9tage, les \u00e9tages sup\u00e9rieurs devant \u00eatre utilis\u00e9s comme bureaux. Il est question d'un investissement de 100 millions de CHF et d'une dur\u00e9e de construction de deux ans. (ah)<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Manor a annonc\u00e9 la fermeture de son grand magasin de la Bahnhofstrasse \u00e0 Zurich fin janvier 2020. L'entreprise se voit contrainte de prendre cette d\u00e9cision \"apr\u00e8s des ann\u00e9es de n\u00e9gociations infructueuses avec le bailleur et des proc\u00e9dures judiciaires co\u00fbteuses\".<\/p>","protected":false},"author":3,"featured_media":18550,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Manor","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Manor hat angek\u00fcndigt, den Warenhausstandort an der Z\u00fcrcher Bahnhofstrasse Ende Januar 2020 zu schliessen.","_yoast_wpseo_linkdex":49,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[985],"tags":[1063,1463,1645,1756,1888],"class_list":["post-18539","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-regionen","tag-bahnhofstrasse","tag-manor","tag-retailflaechen","tag-swiss-life","tag-zuerich"],"acf":[],"yoast_head":"\nZ\u00fcrich: Manor gibt Standort an der 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