{"id":15038,"date":"2018-11-26T09:00:53","date_gmt":"2018-11-26T08:00:53","guid":{"rendered":"https:\/\/www.immobilienbusiness.ch\/?p=15038"},"modified":"2018-11-26T09:00:53","modified_gmt":"2018-11-26T08:00:53","slug":"retail-muji-plant-markteintritt-in-der-schweiz","status":"publish","type":"post","link":"https:\/\/www.immobilienbusiness.ch\/de\/retail\/2018-11-26\/retail-muji-plant-markteintritt-in-der-schweiz\/","title":{"rendered":"Retail: Muji plant Markteintritt in der Schweiz"},"content":{"rendered":"
\"\"
Der Muji-Store in D\u00fcsseldorf (Bild: MUJI, zVg von Jeschenko MedienAgentur K\u00f6ln GmbH, Wikimedia Commons)<\/figcaption><\/figure>\n

Wie zuerst die Schweiz am Wochenende<\/em> berichtete, will Muji im Oktober 2019 die erste Schweizer Filiale im Glatt-Zentrum er\u00f6ffnen. Vorgesehen seien rund 1.000 qm Verkaufsfl\u00e4che, und das Angebot solle das komplette Sortiment umfassen – Schreibwaren, B\u00fcroartikel, Kosmetika, Haushaltsger\u00e4te, Kleidung und M\u00f6bel. Sofern der Markteintritt erfolgreich verlaufe, seien weitere Filialen geplant.<\/p>\n

Die Muttergesellschaft Ryohin Keikaku wolle Anfang 2019 f\u00fcr den Markteintritt die Muji Switzerland AG gr\u00fcnden, schreibt die Zeitung unter Berufung auf eine Mitteilung, die in Japan publiziert wurde.<\/p>\n

Die erste Filiale des Unternehmens er\u00f6ffnete 1983 in Tokio, in den 1990er Jahren folgte dann die Expansion ins Ausland. Seit 2005 ist das Unternehmen im Nachbarland Deutschland pr\u00e4sent: Es gibt sieben Lifestyle-Stores\u00a0 \u2013 je einen in D\u00fcsseldorf, M\u00fcnchen, K\u00f6ln, Hamburg und Frankfurt sowie zwei in Berlin.<\/p>\n

Produkte von Muji gelten als hochwertig und funktional, aber in schlichtem und minimalistischem Design. Viele bekannte Designer haben schon f\u00fcr den Konzern gearbeitet, jedoch immer anonym. Denn Muji, eine Kurzform von Mujirushi Ry\u014dhin, bedeutet \u00fcbersetzt: Keine Marke, gute Produkte. (ah)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Laut einem Medienbericht will die japanische Lifestyle-Marke Muji im kommenden Jahr eine erste Filiale in der Schweiz er\u00f6ffnen – weitere k\u00f6nnten folgen.<\/p>\n","protected":false},"author":3,"featured_media":15045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Muji","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Laut einem Medienbericht will die japanische Lifestyle-Marke Muji im kommenden Jahr eine erste Filiale in der Schweiz er\u00f6ffnen - weitere k\u00f6nnten folgen.","_yoast_wpseo_linkdex":51,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[987],"tags":[1473,1590,1643],"class_list":["post-15038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail","tag-markteintritt","tag-potenzieller-mieter","tag-retail"],"acf":[],"yoast_head":"\nRetail: Muji plant Markteintritt in der Schweiz - IMMOBILIEN 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